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COMPANY PHILOSOPHY

  • CORPORATE MISSION
    ENTERPRISE IDEA

    Be a man first, then do things

  • CORPORATE VISION
    CORPORATE VISION

    Create the first brand of Chinese spicy sauce

  • FOOD SAFETY
    Quality is essential, quality assurance market

    --Strict quality control and quality inspection have become the biggest features of Merlot food production and the biggest selling point in the best-selling market.
    1) Raw materials: carefully select high-quality raw materials and resolutely eliminate unqualified products;
    2) Flavor Guan: Strictly control key processes and processes, carry out identification and analysis, and ensure the unique flavor of fresh, spicy and delicious;
    3) Standards: Conduct strict inspections in accordance with industry standards that are superior to the industry to ensure product health and safety;
    4) Finished product closure: Using advanced testing equipment, the product's packaging image, air tightness and internal quality are strictly controlled to ensure the product is healthy, safe and delicious.
    The scientific "four-step test" built the pyramid of Merlot quality.

  • PRODUCT
    Quality first, close to customers

    The first is to [strive to strengthen the five aspects of quality control], continue to study various technical standards of food, and constantly improve the quality of food to ensure product quality first.
    Being close to the customer is an in-depth study of the potential needs of the customer under the premise of product quality assurance. Satisfy the needs of customers in terms of variety, taste, price, packaging, method of sale, delivery method, mode of consumption, mode of sharing, storage method, and all aspects.

  • MARKET
    Beyond customer expectations and lead the industry

    Beyond customer expectations and lead the industry Beyond the direction of the customer, it means not only providing the customer with comprehensive services in terms of product quality and service, but also the most important thing is to improve the perceived value of the customer. Leading the industry is based on the role of industry leaders and experts to provide consumers with the concept of leisure life, and guide consumers how to eat more healthy and reasonable snack food. Integrate industry resources and establish a benchmark for the retail food retail service industry.

  • SERVICE
    Sincere, enthusiastic, careful, caring, loving

    True: impress customers with sincerity;
    Enthusiastic: Infecting customers with enthusiasm;
    Careful: Serve customers with care;
    Intimate: caring for customers with intimacy;
    Love: Warm customers with love;

  • STORIES:Bean flower source Fushun, spicy all over the world
    Merlot's spicy sauce is named after the local famous food Fushun Beancurd, and it is the only classic condiment that originated from the main cuisine of Sichuan cuisine.
    In the mid-to-late 1980s, Merlot entered the industrial production in an all-round way, making the products go nationwide. At that time, the Sichuanese went out of Sichuan and went abroad, and they had all the spicy sauces around them. Because there was no authentic Sichuan cuisine in the field, they were seasoned with spicy sauce. Since then, they have been praised and praised for their quality, and they have moved from Sichuan to the whole country.
    Today, Merlot's spicy sauce has long been a well-known brand in the domestic condiment industry, and is known as the wonder of the Sichuan cuisine kingdom.

    Zigong salt to help dishes, spicy soul

    The Chinese food culture is known for its long history, wide geographical spread, large edible population, excellent cooking techniques and profound cultural heritage.

    The salt is the ancestor of Baiwei, Zigong is the capital of Jingyan, and the salt is the culinary family.
    Eat in Sichuan, taste in Zigong, center in Fushun. Rooted in the Bashu culture, the birth of the Sichuan cuisine series, accompanied by the prosperity and development of the salt industry economy, Zigong salt banquet is not only a wonderful food culture in China, but also a part of Chinese salt culture, and also a thousand salt An important embodiment of the folk customs, it is also an important brand in the contemporary Sichuan cuisine series.
    Beginning of the Ming and Qing Dynasties, with the rise of the artesian well, the Zigong salt industry gradually flourished. After the dynasty of Qianlong and Xianfeng, the annual output of salt is more than three million ton, and the monopoly of the Sichuan salt industry, the famous Chinese and foreign, the economic prosperity, the concentration of the population, the prosperity of culture, the Sichuan opera, the lantern festival and the diet gradually become The area of the first good in southern Sichuan and even Sichuan.

    Gathering Chinese celebrity chefs to promote culinary culture:China Merlot Chefs Club is a development stage with the theme of "Culinary Innovation" and "Cultural Integration".
    Promoting the chef and culinary culture is the unchanging soul of the club; bringing together Chinese celebrity chefs and colliding with various chef cultures, "combining, learning, progressing and sharing" is the future mission of the club.
    "Gathering Chinese celebrity chefs and promoting culinary culture"--Melor Celebrity Chefs Club will continue to create a beautiful movement of "Chinese famous chefs new century" with the theme of Merlot chefs club in the new era.
    The establishment of the Chinese celebrity chef club has expanded the authority and discourse power of Merlot in the professional field, enhanced the influence of the chef field, has been widely recommended in the industry, won high praise and reputation, and became very beneficial in the development of Merlot. Advantages of resources.